Summary of 2017 Food+City Challenge Prize Event
Congratulations to Evaptainers (Boston / Morocco), which won the gold prize, $30,000 in seed funds and business products and services from Moo.com and RWR Legal. Rise (New York) took home the silver prize—$10,000 in funds and the business service package. The bronze winner was Nuwiel (Germany), whose award was $5,000, and the People's Choice Award of $5,000 went to OriginTrail (Slovenia).
The Prize experience kicked off on Feb. 2 with sold-out Jeffersonian Dinners that explored the topic of the Last Food Mile. Six knowledgeable moderators facilitated lively discussions at our two host restaurants, El Naranjo and Central Standard, with a crowd of supply chain experts, Prize finalists and mentors, food business veterans and other interested attendees. Even the chefs got involved, with Chef Iliana de la Vega of El Naranjo sharing her supply chain challenge of accessing specific chiles and other ingredients she relies on from Mexico. Chef Michael Paley of Central Standard talked about his experience obtaining locally-sourced ingredients.
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Big thanks to our moderators for keeping the discussion going and recording ideas that emerged: Ashley Shaffer, Patricia Duffy, Jack Waite, Robyn Metcalfe, Doreen Lorenzo and Melissa Young.
Feb. 3 was the contestants' Prize prep day. Throughout the day, at Gather'sbeautiful new uptown location, the teams gave their three-minute pitches to a panel of advisors who shared feedback and insights. In addition, all the teams had "speed-dating" meet-ups with an enthusiastic group of funders, who also shared their reactions and suggestions to improve the pitches.
It was a day full of hard work for the finalists, but our fantastic lineup of food sponsors kept the energy flowing. That evening, everyone celebrated their accomplishments at a happy hour that brought together finalists, mentors, advisors, funders, judges and other friends of Food+City. More delicious sips and bites added to the festivities.
Saturday was the big day, and the finalists were ready to pitch their businesses to the judges and attendees. With a feast of offerings, attendees indulged in more delicious vittles from our food sponsors. In the morning, our panel of judges visited with each team at their exhibit tables, learning more about the companies and taking careful notes for their deliberations. By 1:30 p.m. the judges had narrowed the field to the Top 10. As each team was called, they dove right into their polished three-minute pitch. One by one, the teams pitched, until it was time for the judges to deliberate and award the next Food+City Challenge Prize winners.
As the winners were announced, the crowd cheered and the teams made plans to celebrate with each other, cementing the valuable contacts they made throughout the weekend.
Thank you to the finalists, mentors, judges, advisors, funders, volunteers and event team that made the three-day experience an incredible success.
VIEW THE 2017 FOOD CHALLENGE PRIZE PROGRAM
Bronze Prize Winner
Nuwiel: Producer of bike trailers that are flexible and have braking systems that provide optimum safety for food delivery.
People's Choice Winner
OriginTrail: Helps quality food brands build genuine transparency to stand out in the marketplace and increase trust in their products.